Ever since Alessandra Ambrosio modeled our exclusive Embellished Long-Sleeve Top for Victoria’s Secret, it’s been in constant rotation in her closet. This is a great day to night piece for everyone!
Get yours at Victoria’s Secret.
Ever since Alessandra Ambrosio modeled our exclusive Embellished Long-Sleeve Top for Victoria’s Secret, it’s been in constant rotation in her closet. This is a great day to night piece for everyone!
Get yours at Victoria’s Secret.
One of the many undeniably awesome things about TART – sexy, comfortable, timeless, effortless, chic – is how versatile every piece is. TART dresses, tops and bottoms can be dressed up, down, and every level in between, depending on where you’re going. When you snag a TART dress like the Lauretta in its sparkly cream color, you’re buying more than just one outfit. A dress like this can be turned into an infinite number of looks so you can have a hot ensemble that stirs up serious wardrobe envy wherever you go.

Dress the look down with gladiator sandals and a flowy cardigan like the Lexa Wrap…

or a draped vest, preferably an embellished style like the Sabine Vest:
![T9041SabineVest[1] T9041SabineVest[1]](http://www.tartcollections.com/blog/wp-content/uploads/2010/08/T9041SabineVest1-187x300.jpg)
Dress the look up for day, whether it’s brunch or a work meeting, with a sharp TART blazer in a monochrome hue.

When it’s time to take the Lauretta out for drinks, ditch the toppers and opt for bronzed shoulders, a gold statement necklace and sky-high pumps or platforms. See how fast this powerful little frock goes from chic day dress to jaw-dropping nighttime look.
According to things like the calendar, the school year and the weather in some parts of the world, summer is drawing to a close. But we at TART say…no thanks. We’ll just keep summer going in typical California fashion. Summer means the beach, the pool, outdoor parties, sunshine, sundresses, fruity cocktails, vacations, road trips – basically all that’s good in the world. And TART is designed and created to be the wardrobe for that blissful kind of lifestyle. Take it from these girls, just a few of TART’s gorgeous fans, and see for yourself:


These girls pretty much embody the idea of a perfect summer, and the TART line does, too. So get out there and take a road trip, party outside and hit the beach – celebrate the end of summer…or just keep summer going all year.

TART can be so cool, so chic, so cutting edge, so fresh, so sexy – you might forget that TART has a high fashion side, too. It’s just one of the many sides of TART that keep up with the many sides of your style. To see how sexy TART is, just slip into a TART dress. To see how fresh-from-the-runways TART is, just pick up the September issue of Harper’s Bazaar. That’s right, the September issue, the most important issue of the entire year – this issue sets the tone for the next year of fashion. Which is why it’s the perfect issue for TART to debut our new editorial shoot. We’ll be nice and show it to you here, but there’s nothing like picking the issue up in your hands and feeling the September fashion work its magic.

Kristen Cavallari was snapped out and about in TART’s Bailey dress, making all of us wish we were wearing this super comfortable, super luxe, chic basic. Kristen’s styling is a perfect example of how to dress the versatile dress down – straw fedora, simplified gladiator sandles, a skinny belt and a badass statement bag. But the dress can also be dressed up with sparkly accessories and heels – maybe we’ll get to see her try that look. Keep an eye out!
So, speaking of Super Saturday, you may have noticed one of our visitors looking super-chic and ultra-hot in our boyfriend blazer (which, let’s be honest, is an instant way to make any outfit perfection). That visitor was none other than Jessica Hart.

Style tip: throw on TART’s boyfriend blazer over an unexpected top with fringe, tears or beading for the contrast of edgy and smart. Jessica’s mastered the look – no shocker since the girl’s one of the most sought-after models in the industry. The native Australian has mastered the luxury fashion market as well as the mass market, gracing the cover of Australian Vogue and posing in campaigns for the likes of Guess and Espirit. She joined the prestigious ranks of Sports Illustrated Swimsuit Issue models in 2008, and soon after began modeling for Victoria’s Secret. Not too shabby. Check out her site.
This past Saturday was THE Saturday. See, for those of you not in the know – in which case, aren’t you glad we’re here to fill you in so no one has to ever KNOW you’re NOT in the KNOW? Thought so – this past Saturday was SUPER SATURDAY. That’s right, THE SUPER SATURDAY. It’s basically the fashion and shopping event of the year, and is definitely the event that all fashion enthusiasts and shopaholics look forward to for the summer. It’s the day, held in the Hamptons, when you can score designer duds at discounts – and a day fashion shows it has a heart. Fashion puts aside all the caddy competition and sells wares at lowered prices to raise money for ovarian cancer. It’s a unifying event – everyone wants to get out and spend to get their money going to a very important place. And, to boot, they get to walk away with bags full of the things they’ve been waiting to snag all year. TART had a booth, of course, because TART is not only more than with it, but it also CARES. And so do TART customers. Every last item was sold from TART’s station, a rare feat. Probably because TART has THE essential summer glamour wardrobe laid out for effortless shopping – whether it’s at an event or online. If you missed out on the Hamptons fun, we’d like to invite you to relive it with us after the jump. Because, just like you, TART customers are one fabulous bunch, one worth posting to our own little shopping hall of fame. We hope to see you next year!










Slip into a luxe maxi dress and picture yourself…here. St. Barts.
Maybe you’re lucky enough to be whisked away to an exotic locale this summer – if so, everyone else kind of hates you. But whether you’ll be relaxing on the Riviera or just wishing you were (and being jealous of everyone there), the style of posh destinations like St. Tropez is the embodiment of a chic summer. The vibe of these places is breezy comfort that is still incredibly elegant and luxurious. One dress takes a St. Bart’s girl from a lazy day on the beach sipping cocktails to an exclusive party at night filled with fashionable traveling guests. The idea of a posh, indulgent summer when anything can happen is behind TART’s summer collection. The dresses of the collection are comfortable and easy for day, but are elegant to transition seamlessly into night. The maxi dresses aren’t just maxi dresses, they have the look and silhouette of lush evening gowns, without the high maintenance hassle. Why not dress up for just anything and make your look A-list when it’s this comfortable? It’s summer, you could be invited anywhere at a moment’s notice, so it’s best to be dressed for the occasion – whatever that might be.
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Delicious colors, amazing silhouettes, stunning details like draping and pleating – high fashion has never been so laid back. With a dress flowing and comfortable enough to wear anywhere, you’re promised to be the best dressed and most likely to be snapped by paparazzi. Embody the style of a Cannes girl – effortlessly cool. The exotic island jetsetter rolls out of bed and just slips into perfection, and dresses like these are how it’s done.
![ENews7.13[1] ENews7.13[1]](http://www.tartcollections.com/blog/wp-content/uploads/2010/06/ENews7.131.jpg)
Check out host Amy Paffrath wearing TART’s Lauretta broken glass dress on E! News. Notice how gorgeous it looks on TV – the one-shoulder look is perfection. It’s appropriate that Amy’s wearing the Lauretta while talking about Brett Michaels, one of the icons of the glam rock era, an era that inspired TART’s summer collection. Although, we can’t say we were much inspired by Brett’s personal style – the constant bandana and cowboy hat is questionable at best. The Lauretta dress shamelessly upstages the Rock of Love star, all eyes are definitely on Amy in this hot dress.

You like to shop. TART likes to shop. You like to shop for TART. And, TART likes…you. So, it’s appropriate that TART was chosen by THE shopping magazine, Lucky, to represent some of this season’s hottest trends. When it comes down to it, no one does summer style like LA style, and no one does LA style like TART. So, pick up this July 2010′s issue of Lucky Magazine as your guide – or head to LuckyMag.com – and get shopping for TART’s hottest summer styles. Oh, and feel free to buy the stuff that’s not in the magazine, too…have some free will with your shopping.

(How bad do you want these pants the magazine so shrewdly picked out? We know. We know.)
